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A brand marketing and sales consultancy like you've never seen before.

Whether you are a well-established corporation in need of a strategy shift or a growing company looking to launch your products into a new region, we are here to help. 

We specialize in:

  • Creating proven branding & positioning strategies across industries

  • Delivering calculated marketing plans based on your customers' journey

  • Helping you understand how to launch your product in a new country or market.

  • Building connections for you to grow your brand awareness and revenue.

  • Workshops and trainings for your teams to fine-tune their marketing and sales skills.  

One of our strengths is versatility.  Having worked in very diverse industries in many countries around the world, we know that every brand is unique. And every potential customer thinks differently

 

Therefore, with our extraordinary experiences in hand, we come with an open mind to help create the RIGHT solutions for you.  

Core Competencies

Sales & Marketing Trainings
Brand Strategy
Rebrandings
Portfolio Management
Channel Distribution
Go-to-Market Launch Plans
Internationalizing Products
Cohesive Marketing Campaigns
Retail Marketing
Digital & In-Store Merchandising
Content Development
Partnership Mediation
Luxury Goods
Hospitality & Tourism
Hotels, Restaurants & Bars
Sports Goods & Apparel
Action Sports
Consumer Electronics
Music & Arts
Toys & Games
Open Source Software
& More....

Category Expertise

United States
México
South America
Europe
Eastern Europe
Middle East
Africa
India

Market Experience

OUR EXPERIENCE RANGES ACROSS

INDUSTRIES & REGIONS

ABOUT ERIC SCHUMANN

MANAGING DIRECTOR, ICONICA VENTURES

Based in Zurich, Switzerland, Iconica Ventures is located in the heart of Europe.  Our managing director, Eric Schumann, originally comes from sunny San Diego, California but has resided in Europe since 2007 in locations such as Amsterdam, Barcelona, Munich, Sardinia and now steps away from the majestic Swiss Alps.         

Always curious to see what's around the corner, he's traveled the world for 20+ years working for and speaking on behalf of iconic brands such as Mattel (Barbie/Hot Wheels/Fisher-Price), Adidas, GoPro and Hyatt Hotels.  He is passionate about building brands, connecting people and working across cultures.  

 

Feel free to reach out to him directly at eric@iconicaventures.com.

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